Do you want to know the most lucrative niches for affiliate marketing?
If you want to earn more than what you get from your day job, then affiliate marketing is definitely a viable business model to pursue.
One crucial aspect of growing your affiliate business is finding the right niche. Finding a lucrative niche drastically increases your chances of generating revenue.
Sadly, knowing which niche to target can be overwhelming and tricky.
That's why I've done the hard work for you and compiled a list of the 30+ most lucrative niches for affiliate marketing.
What is an affiliate marketing niche?
An affiliate marketing niche is a targeted and distinct segment within a broader market.
Targeting a specific affiliate marketing niche instead of a broad market offers the following benefits:
- It helps establish yourself as an expert or authority in your field. Specialising in a specific niche can help you build your reputation as an expert. Being a thought leader lets you build trust while expanding your audiences. Leverage tips and tricks to dominate your chosen affiliate marketing niche, such as learning how to become famous on social media to drive more customers.
- It equips you to refine your sales pitch and boost your earnings. Targeting a niche market lets you engage your audiences more personally. You can discover your niche market's wants and needs easier, and it helps you determine the niche products or services that get their attention and money.
Top 30+ highest-paying affiliate niches
The best niches for affiliate marketing can depend on your goals and target market.
You can learn how to start affiliate marketing with no money and succeed by jumpstarting your efforts with the most profitable niches.
Check out the list of niches below:
Niche 1: Fashion
First on our niche list is the fashion industry.
Go on affiliate platforms such as Collective Voice (Formerly Shopstyle Collective). Join any of its thousands of connected retailers to earn commissions when you sell or promote their products.
While fashion is one of the most competitive affiliate marketing niches, many clothing brands generally give high commission rates, with some offering around 50% of each sale amount.
In fashion affiliate marketing, you can get an average of £2,400 to £5,000 monthly commissions.
Niche 2: Beauty
Fashion and beauty affiliate programmes often go together, but these niche businesses differ slightly.
The fashion niche focuses on clothing, accessories, shoes, and accessories, while the beauty niche revolves around makeup, self-care, and hair care products.
Companies within the beauty industry, such as Dermstore and Sephora, offer some of the most popular affiliate marketing programmes.
Beauty products are often replaced, so if you retain your customers, you will likely receive monthly repeat commissions.
Niche 3: Travel
Promote rental cars, hotels, flights, travel insurance, tours, vacation rentals, and other related products and services to earn commissions.
Join platforms such as Travelpayouts partnership to access more than a hundred travel affiliate programmes and partner with brands such as Viator, Booking.com, and GetYourGuide.
Niche 4: Pets
You would be amazed at how much pet owners spend on their furry friends.
You can make the most of this by joining affiliate marketing programmes in the pet industry.
You can promote anything from treats, food, and supplements to toys and pet grooming products.
Pupstarts breeders offer up to 25% commissions for its brand ambassadors and affiliates.
Niche 5: Gaming
There are over three billion gamers globally, and with the right strategy and program, you can earn massive commissions from this niche.
Video game live streaming service Twitch offers commissions of 50% of the subscription price.
Getting more followers and subscribers can get you 70% commissions, allowing you to earn almost £900 monthly.
When joining a gaming affiliate platform, you can sell and promote headphones, gaming tutorial merchandise, and gaming chairs.
Niche 6: Outdoor
Earn a hefty affiliate marketing income by promoting and selling products for fishing, hiking, camping, and other outdoor activities.
You can also be an affiliate marketer for multiple outdoor companies at one time, becoming a one-stop shop for camping coolers and tents, hiking boots, and fishing gear to earn higher commissions.
Check out affiliate programmes from brands such as Mountain Warehouse that pay out various click commissions based on your link from the link manager or product feed.
Niche 7: Lifestyle
The lifestyle niche covers multiple topics, products, and services, from productivity to sustainable living.
If you don't want to focus too much on one industry but still promote various and unique products and services, then the lifestyle niche can be right for you.
Earning opportunities can reach up to £44,000 a year within the lifestyle niche affiliate programmes.
Niche 8: Food and drink
The food and drink industry is another evergreen niche. After all, everyone has to eat.
You can promote or sell meal subscription boxes and other food-related products and services.
Share affiliate links in your cooking blogs and videos or when you share recipes on Instagram and TikTok.
Online supermarket British Corner Shop offers 3% commissions for existing buyers who purchase from your link and 7% for new customers.
Niche 9: Fitness
Join fitness-related affiliate marketing programmes and promote sporting goods, supplements, at-home gym equipment, and workout programmes.
You can also earn commissions within sub-niches, such as yoga and running marathons, or pair your affiliate marketing efforts with health products and services. This allows you to reach more audiences and earn higher commissions.
For instance, Fitbit's affiliate programme offers 12% commissions on all product sales from your affiliate link to the brand's website.
Niche 10: Music
Music is one of the most evergreen niches in any industry, so there's no shortage of demand.
Earn high commissions by sharing links to musical instruments, software, albums , live tickets and technology.
Companies such as Prime Loops offer up to 20% commissions for all its products.
Music is a broad niche, so focus on your target audience's interests and needs to create blog posts and other affiliate marketing content that resonates with and addresses their pain points.
Conduct keyword research and get ideas from people also search for sections on search engines.
Niche 11: Art
Make money by sharing your artwork and including affiliate links in your content.
For example, you can showcase your art pieces on Instagram, share the tools and software from your partner brands, and include your affiliate links.
Art supply brand Arteza offers competitive commissions with high earning potential.
Leverage social media platforms to share your artwork and include compelling captions and hashtags for maximum visibility and reach.
Compile your art pieces into a video clip easily using Kimp and share it across your social media channels.
Niche 12: Movies
Hollywood is a billion-dollar industry, making it a great niche to tap into for your affiliate marketing efforts.
Join AppleTV+, Fandango, Hulu, and Amazon Prime Video affiliate programmes.
Apple TV+ offers one-time payment commission rates for memberships and a 7% commission on sales revenue for TV & Movies.
Recommend your favourite TV series, movies, and home theatre appliances. Include your affiliate links to start earning commissions.
Niche 13: Sports
Capitalise on the popularity of sports by joining affiliate programmes from popular brands.
You can explore a micro-niche further and share exclusive content and affiliate links for specific sports, such as football and tennis.
You can also promote sports-related products and services, including selling equipment, tickets, and memorabilia.
Nike's affiliate programme offers up to 11% commissions on all valid sales.
Niche 14: Luxury
The luxury niche can include name-brand items, expensive or exclusive vacations, and access to events.
Most people are willing to pay a higher price for luxury items or services, which can lead to higher affiliate marketing payouts.
Consider going down a niche and recommend luxury jewellery, travel, and more.
For instance, the Marriott Hotel affiliate programme lets you earn commissions on qualified vacation packages and hotel stays from encoded affiliate links.
Commissions are based on the net sales amount, excluding food and beverage, taxes, service fees, product returns, and reservation cancellations.
Niche 15: Cosmetics
Cosmetics is a beauty niche that focuses on makeup products. If you have a lifestyle, beauty, or fashion blog, it can be a perfect niche for affiliate marketing.
You can get recurring affiliate income with cosmetic products since the items need regular replacing.
Being an affiliate for Oskia Skincare London can get you 12% introductory commissions with opportunities to earn more.
Niche 16: Self-improvement
Help others to help you earn commissions by becoming an affiliate in the self-improvement and personal development niche.
Recommend and sell books, coaching programmes, and education or online courses, such as a topic on content research, the ultimate guide.
It's a great way to get recurring and passive affiliate marketing income.
For instance, Udemy affiliates start with a 10% baseline commission for valid affiliate sales, with performance-based increases.
Niche 17: Education
As the demand for online learning grows, your opportunities to earn commissions as an affiliate marketer in the education niche will also grow.
Promote various education-related products, from digital and physical textbooks to online education programmes that teach marketing learners about proven topics for content writing.
Education appeals to a range of audience ages, allowing you to reach a wider yet niche market—from parents looking for tutoring materials to professionals who want to upskill or pivot to new career paths.
Learning platform for education and skills training Alison.com offers 20% commissions of the revenue generated by new learners that you bring to the platform.
Niche 18: Hobbies
Dive into the hobby niche to earn affiliate marketing commissions.
Promote various products and services, including photography, golfing, books, foraging, knitting, and woodworking.
For instance, Adobe offers high commission rates for affiliates, up to 85% of the monthly subscription for the first month.
Consider combining hobby niches with others to maximise your affiliate marketing income.
Niche 19: Gardening
Gardening is a sub-niche under hobbies you can dip into to earn significant affiliate marketing commissions.
It's one of the most popular hobbies, and promoting gardening tools, technology, and related products and services can provide many opportunities for payouts.
Click & Grow UK's affiliate programme offers 10% commissions for the entire customer cart, which can easily add up.
Niche 20: Health
Health is wealth—when you nail your affiliate marketing efforts in this niche.
Become an affiliate for health companies and promote to a wellness market.
You can sell weight loss, nutrition, personal care, alternative medicine, healthy recipes, and mental health products and services.
The Organic Pantry offers a 5% standard commission rate for affiliates.
Niche 21: Personal care
Personal or self-care is under the beauty, lifestyle, and health niche markets.
Recommend thousands of unique personal care products with affiliate links to optimise your commissions and earning potential.
Brands like The Body Shop offer 8% commissions on sales from the affiliate network.
Niche 22: Technology
The technology industry is a profitable niche for affiliate marketing.
Plus, the technology niche constantly changes, giving you more current and future opportunities to achieve affiliate marketing success.
For example, with HubSpot's affiliate programme, you can earn a 15% recurring or monthly commission for up to a year and a 100% flat rate of your first month's revenue.
Niche 23: Psychology
Another lucrative health sub-nice is psychology.
Join mental health-focused affiliate programmes from platforms such as Online-Therapy.com to earn up to £120 in compensation per conversion.
You can promote mental health-related programmes, platforms, and insurance to your target audience.
Niche 24: Insurance
You can sell insurance for almost anything, giving you many opportunities to earn affiliate marketing commissions.
For instance, you can promote travel, pets, homes, health, and other insurance types.
PolicyBee's affiliate scheme offers up to £40 for every person you recommend who takes out a policy with the company.
Most insurance companies pay per sale or lead, so you won't have to wait for subscription renewals to receive your payouts.
Niche 25: Web hosting
Web hosting is a specific and high-paying niche for affiliate marketing if you get it right.
You can make thousands as an affiliate promoting products and providers such as 20i Hosting.
It's a great niche if you're a digital marketer or website builder.
For instance, joining Hostinger's affiliate programme can get you at least 60% commissions per eligible sale.
Niche 26: Finance
Join affiliate programmes in the finance niche and promote investment plans, budgeting apps, cryptocurrency trading, and many more to earn affiliate marketing commissions.
Independent financial service provider Hargreaves Lansdown's affiliate programme offers performance-based payout rates but with unlimited potential to earn higher commissions.
Combine this with other industries, such as the investment niche, to increase your earning potential.
Niche 27: Parenting
Don't overlook the parenting niche to make money online.
As an affiliate, you can sell and recommend a wide range of products, from parenting books and classes to organisers and schedulers.
Raising children is expensive, so you have a target market willing to spend more with the right offers.
Get up to 5% commissions and more earning opportunities with the Mamas & Papas affiliate programme.
Niche 28: Dating
If you found love on dating sites, use it as inspiration and a selling point for your affiliate marketing content.
For example, you can earn up to £70 commission for every subscription you refer on eHarmony's affiliate programme and get more based on your performance.
Niche 29: Medicine
Earn significant commissions by joining medicine-related affiliate programmes.
You can share affiliate links when promoting medicines, medical supplies, mobility aids, medical alert systems, and related products on your website.
Get 5% commissions on product revenue when you join the Complete Care Shop affiliate programme.
Niche 30: Home security
It's not too hard to convince people to invest in home security systems, making home security a lucrative niche for affiliate marketing.
For instance, you can earn commissions of up to 30% per sale when you become an ESET affiliate marketer.
Niche 31: Furniture and home accessories
Furniture and home accessories are another niche in the lifestyle and hobby industries.
You can apply for furniture retailer OKA's affiliate marketing programme and get up to a 15% commission on product revenue.
Niche 32: Forex
Specialise as an affiliate marketer in the Forex niche to earn big commissions.
Earn commissions up to $750 (or around £600) for every qualified client when you join FXCM's Forex affiliate programme.
Find the most profitable affiliate marketing niches for you
Affiliate marketing can be a lucrative online business if you put in the time and effort to find the right niche and build a strong affiliate marketing strategy.
The 30+ niches highlighted in this post are just a few examples of the countless opportunities available for affiliate marketers.
Remember to prioritise your audience's needs and interests, provide valuable content, and be transparent with your affiliate relationships.
With dedication and persistence, affiliate marketing can be a profitable and rewarding way to help you earn more income online.
